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Branding with Franklin Sports

Content shoot with MLB athletes Austin Wells and Ben Rice

By Matt Pendleton Photography

February 3^rd, 2025

The Franklin MLB Gloves

I had the unique opportunity to work with Franklin Sports on their MLB glove, their iconic product line. We shot on location at the New York Yankees Player Development Facility in Tampa, Florida.

This content shoot covered gathering photos and video along with social media reels. I joined the team as photographer and the Franklin Sports Creative Team traveled from Stoughton to handle the rest.

BTS

Videographers Kyle King and Anthony Bisceglia work with athlete Austin Wells.

Creative Directors Drew Gundlach and Mickey Howard work with athlete Ben Rice on image review.

Image Review

My wireless tethering kit includes the following:

Capture One Mobile for iOS
Apple iPad Pro
TetherTools Ultimate Tethering Kit (rolling stand with neoprene holders)
GLi-Net Travel Wireless 6 Router
Anker Prime Battery to charge iPad and power wifi router

Austin Wells

The New York Yankees catcher wears Franklin Sports MLB gloves while posing inside and outside of the dugout.

Ben Rice

The New York Yankees infielder wears Franklin Sports MLB gloves while posing inside and outside of the dugout.

Inspiration vs The Shot

I saw Drew Gundlach (Senior Director of Creative at Franklin Sports) standing on the wall near the Yankees logo while we were waiting for video to finish a shot. I snapped a quick shot and then realized we needed to get one of the athletes in the shot too.

Thank you, Franklin Sports!

A big shoutout to Drew and Mickey from the Franklin Sports team for their trust to bring me on-location for this shoot especially with the MLB glove line. A very special partnership!