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NIL Branding and Fitness with Liz Harrison

NIL product and apparel photo shoot with the NCAA D1 college athlete

By Matt Pendleton Photography

October 18^th, 2022

Welcome back, Liz!

I am back working with Liz Harrison creating photos for her Name, Image, or Likeness (NIL) branding deals. Liz is a student-athlete with the Florida Gators Lacrosse team and has few NIL deals with apparel brands.

The branding photo shoots are my favorite as I get to combine my love for fitness photography with commercial branding and marketing. This shoot focuses on her NIL deals with Prozis and Parade.

We shot on-location at Depot Park in downtown Gainesville, Florida and at my studio.

Tap here to check out Liz's other NIL branding shoot with me from August 2022.

Scroll down to see my favorite photos from Liz's NIL branding photo shoot. Tap LIKE to show the story some love.

NIL Branding and Fitness with Liz Harrison

Outdoors

I kicked off the session at Depot Park near downtown Gainesville starting right before sunset. I dedicated the outdoor portion of the session to all Prozis activewear.

Prozis Apparel

For this session, I wanted to Liz to be active in the Prozis apparel so we went to my favorite outdoor park, Depot Park. This outfit features the Prozis Athletic Dept. Eleve Seamless Bralette in Navy and X-Skin Peach Perfect High Waist Leggings in Light Blue.

All Black

I love the jumpsuits from Prozis. Here is the X-Skin V6 Short Jumpsuit in all Black. This worked great with Liz's personality.

Athleisure

Athleisure is a growing style in the fitness and everyday wear industry. I love this outfit combo that Liz put together featuring the X-Skin Tough Enough Sports Bra along with the High Waisted Sweatpants. You can definitely see this in the gym or at a lunch meeting.

Studio

For this studio session, I not only featured the Prozis apparel but also Parade's. I wanted to focus more on the both brand's detail so you'll notice more close-ups.

This is the Movement Sports Bra in Pink paired with the X-Skin Peach Perfect High Waist Leggings in Light Blue Melange.

In the Army

This is the Army Standard Issue Sports Bra in Green paired with the High Waist Sweatpants in Peach. I love the tapered cuffs.

Black on Concrete

I pulled out the X-Skin V6 Short Jumpsuit in Black to feature on the bare concrete block wall in my studio.

Prozis Bikini

This is the Prozis Rio Bikini Top and Panties swimsuit in Candy Pink.

Time for a Parade

The Parade brand really resonated with me in how they approach making apparel for everyone. Liz is really growing in her modeling skills and she rocked the Parade part of the session.

I paired the Parade Dream Fit Scoop Bralette in Yellow with a short denim shorts combo.

Let's Mesh

This is the Parade Luxe Mesh Triangle Bralette in light blue.

Bodysuits

This bodysuit from Parade was my favorite. This is the Easy Scoop Bodysuit in a green.

Parade also makes the same bodysuit in grey. Both are great and wonderful colors!

Thank you Liz!

I love creating images that tell my client's story. I am very thankful for Liz for trusting me with her NIL branding photo shoots. I am looking forward to our next branding shoot together!

Athletes and brands, I would love to work with you on your next partnership. Schedule your session now!

Footnotes

Photos by Matt Pendleton for Matt Pendleton Photography. Shot using Canon 1D-X Mark III cameras and Canon lenses both on location at Depot Park and at the Matt Pendleton Photo Studio in Gainesville, Florida.