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Branding with Franklin Sports

The debut of the pickleball performance hat line

By Matt Pendleton Photography

May 26^th, 2023

Hats Off

May 2023: I helped the Franklin Sports creative team create images and content for their new performance pickleball hat product line.

My team shot on location in Gainesville, Florida over two days at Northside Park and Depot Park to create a natural lifestyle look. I used local models to help show off the new hats. We had a bunch of hats to shoot (many colors and styles).

You can find this content on the Franklin Sports website and their Amazon storefront as well as other promotions.

Scroll down to see my favorite photos from the branding photo shoot. Make sure to tap the LIKE button in the top right to show some love.

Visors

Trucker

Performance

A huge shoutout to the Franklin Sports Creative Team including Drew Gundlach for the trust to create content on-site remotely and Mickey Howard for his inspiration and preparation prior to shooting. I can't wait to see how the images are used.

Thank you to my amazing models for their amazing help and patience: Emily Canaan, Morgan Giles, and Jevin Relaford.

Finally, a big thanks to my photo assistant and grip Jesse Gann from Jesse Gann Photography for all the assistance and help and trips back to the truck.