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Fitness & Marketing with Danielle Gertner

Our favorite photos from our fitness & marketing photo shoot

By Matt Pendleton Photography

April 16^th, 2018

welcome back gert!

We're back for the third time with one of our favorite clients, Danielle Gertner of Gertner Grind fame. This time we took a trip to Duval County to shoot on Jacksonville Beach. As you'll see below, we shot in multiple outfits in freezing cold temps and brought along our talented photo assistant and behind-the-scenes (BTS) photographer, Matt Goldman to capture our process.

Scroll down to see our favorite images from our fitness photo shoot and go behind-the-scenes thanks to Matt Goldman / Goldman Photography.

Here's some of the gear we used for this shoot:

Photographers: Matt Pendleton, Matt Goldman (BTS)
Camera Gear: Canon 1D-X, Canon 70-200mm f2.8L II, Canon 24-70mm f2.8L, Canon 50mm f1.2L, Lexar 32GB Memory Cards, Spider Holster SpiderPro Dual Holster system, and Tiffen UV filters
Lighting: Paul C. Buff AlienBees B800 strobes, Paul C. Buff beauty dish, PocketWizard Plus X wireless radios, and Paul C. Buff Vagabond lithium portable batteries.
Locations: Jacksonville Beach Fishing Pier, Jacksonville Beach, and Downtown Jacksonville Beach in beautiful, sunny, and (this time) chilly Florida.

Fitness & Marketing with Danielle Gertner

Early morning

To capture the sunrise, you must wake up and be ready to shoot at least 40 minutes before the scheduled sunrise time. This meant a super-early departure from Gainesville at 4:30am. Unfortunately, that also means the sun hasn't had a chance to warm up the ocean and the sand. It was a chilly 43 degrees to start our shoot.

Outfit #1

Despite the 43 degree weather and freezing waters, we took advantage of the beautiful, cloudless sunrise. Danielle brought the heat in an amazing green two-piece bikini. We only get about 20-25 minutes of really beautiful light right as the sun rises above the horizon so we took full advantage and worked quickly.

Kettlebell time

Danielle is a Certified Kettlebell Specialist and one of the few in North Florida. It was only natural our kettlebell friend would make an appearance. We had some fun with the sun too!

Outfit #2

Part of our plan for Jacksonville Beach was to take full advantage of the beautifully restored Fishing Pier and the glass-like ocean.

Outfit #3

Our friend, the Kettlebell, returned and we had a quick outfit change to finish up our work in the Atlantic Ocean. We then moved to more kettlebell exercises on the beach, with the ocean as a backdrop.

Beach Workout

Gert had a great idea to go through one of her kettlebell workouts on the beach. While it may have looked warm, it was still very cold as we were both soaked from the ocean portion of our shoot. We spent a few moments walking through the shoot and then went to work.

Outfit #4

We left the beach to warmer clothing and less sand. We took a few shots on the bridge to the beach before heading to a parking lot and street nearby in Downtown Jacksonville Beach.

The Streets: JAX Beach

A quick location change featuring a parking lot, barricade, and the Gertner Grind "The World is Your Gym" workout gear.

Outfit #5

This outfit was quick just to capture a few lifestyle shots.

Outfit #6

This outfit featured a shirt change with the words "Because Goals." This was something special for Gert and really fit her personality. We continued to stay near the barricade.

Outfit #7

Our seventh (amazing!) and final outfit of the shoot is a simple and standard fitness outfit. We wanted to switch to a more lifestyle like shoot with lots of smiling and just Gert doing Gertner Grind things. #TheWorldIsYourGym

Thank you Danielle!

A big thank you to Danielle and the Gertner Grind for trusting in us to produce quality, unique photos for her growing fitness and motivation business.

SChedule your photo shoot now!

We have tons of fun on our photo shoots. Schedule your fitness photo session or marketing photo shoot now! Head over to https://mattpendleton.com/services/fitnessphotos to get started right now!